Michaels Leverages Rivals' Bankruptcies for Growth, Expands into Party and Fabric Markets

retail

17 July 2026 at 3:25 pm

Michaels Leverages Rivals' Bankruptcies for Growth, Expands into Party and Fabric Markets

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Summary

Michaels, owned by Apollo Global Management, has strategically expanded its offerings into party supplies and fabrics by leveraging the bankruptcies of rivals Party City and Joann Fabrics. This move is part of a broader strategy to drive growth beyond the maturing arts-and-crafts market and has reportedly led to double-digit sales and earnings growth in the first quarter.

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